EFTA Document EFTA01382678

N- I/A Table of Contents FIRST DATA'S COMMERCE-ENABLING SOLUTIONS BY SEGMENT Cannytaro SeJulia% Global /At ‘itte‘‘ Solutions trvvOrni SaLtose bethotc, PfeCtikree M.N . Swoon Inan, —'V TACloinef First Data hi ',Karabin vvo C•etp.ri Wr in-an %Iltweir "...010. , Our largest segment. Global Business Solutions. provides businesses of all sizes and types with a wide range of solutions at the point of sale, including merchant acquiring, eCoL inmate. mobile commerce. POS, and other business solutions. We serve approximately 4 million business locations in the United States and 2 million outside the United States. Our largest service in this segment is merchant acquiring, which facilitates thc acceptance of commercial transactions at the point of sale, whether a retail transaction at a physical business location, a mobile commerce transaction through a mobile or tablet device, or an eCommerce transaction over the Internet. In 2014. we acquired $1.7 trillion of payment volume in the United States and $21 I billion of payment volume outside the United States, up 2% and 14%, icaptxtively. over 2013. We employ a variety of go-to-market strategies in our GBS segment. We operate direct sales teams and also partner with indirect non- bank sales forces, such as independent sales agents, ISOs, ISVs, VARs. and PSPs to sell our commerce solutions to SMBs. In addition, we leverage the powerful sales capabilities of our bank partners to go to market through several structures, including joint venture equity alliances, revenue sharing alliances, and referral partnerships. For more detail on our large. global distribution capabilities, see "—Our Sales and Distribution." 117 httplAttmsee.gov/ArchivmJedgar/datat883980/000119312515334479/d31022d.sla.htm[10/14/20I5 9:06:38 AMI CONFIDENTIAL - PURSUANT TO FED. R. CRIM. P. 6(e) CONFIDENTIAL DB-SDNY-0082136 SDNY_GM_00228320 EFTA01382678